Thursday, 29 November 2007
Marketing Tip - Manage your team changes with clients
| Marketing isn't just about selling a product - you also are selling your team, your skills and your brand. One of the most forgotten marketing areas is planning for team transitions. Losing a key contact in your business through resignation, promotion or even just an extended holiday is often a time when your key clients make a choice to go elsewhere with their business. Without effective planning for this transition you may find your customers follow the person leaving, get confused about who to talk with about their issue or even get frustrated about having to repeat their history to a new person. Some tips to manage the marketing of succession:
Managing a transition doesn't have to mean losing customers - if you deal with it correctly. Until next time Ingrid Cliff Heart Harmony Business development ... through human resources and marketing
Labels: customer service, customers, hr planning, marketing tips |
Wednesday, 28 November 2007
HR Tips - HR Planning
| Most people understand the need to plan their business and their marketing, but the need to plan for their team often gets pushed down the list. Your people will make or break the implementation of your business vision and direction. Unless you have the right team with the right skills at the right time in the right place your vision won't be realised. Once you have planned for your business direction stop and ask:
Until next time Ingrid Cliff Heart Harmony http://www.heartharmony.com.au/ Business development ... through human resource management Labels: hr planning, hr tips, recruitment, skill assessment |