So … What’s Your Excuse?
December 8th, 2011 by Ingrid Cliff
I talk with many business owners throughout the year. Many of them have big dreams, but only a few follow them up with action. There are always reasons why they can’t pursue their dream.
That’s why I love this video. First of all there is only 2 musicians. 2 … that’s it. The bands that make it big are the ones with a full band, complete with lead singers, back-up singers and a lot of pizazz.
And these 2 musos don’t exactly play the world’s sexiest instruments. One plays a piano – the other a cello. Guitars and drums – sexy. Cello and piano … ?
Normally people in their millions don’t stop to watch a cellist or a piano player. But put these two guys together, add in dreams, a bit of determination, a splash of creativity and darn hard work, and you get …
At last count nearly 3 million people have watched them play, and a percentage of them (me included) have gone on to buy their music.
If just two guys, playing highly unsexy instruments can do this … what’s your excuse?
Ingrid Cliff
We put your business into words
Heart Harmony – Freelance Copywriter
PS: If you want a laugh, then watch this video of theirs (shows they can also laugh at themselves and their craft!)
This entry was posted on Thursday, December 8th, 2011 at 3:53 pm and is filed under Leadership article. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.











December 13th, 2011 at 9:21 am
Loved the music! And I love the message you extracted from it.
But I must disagree – I think the cello and piano are incredibly sexy instruments!