KRudd & the Milky Bar Kid – The Missing Twin
February 2nd, 2010 by Ingrid Cliff
Sometimes you look at a picture and go hmmmm … there may be something in this. Loved these photos doing the rounds at the moment in Australia (for our non-Oz readers, the guy on the left is our Prime Minister). The question is, is this product placement at it’s best, coincidence or something more sinister?
If you want to understand the psychology behind why this may be good for Kevin Rudd, the Psychologist Magazine has a great summary of some of the studies about why the familiar is more popular. Expect to see a whole new range of products wearing politicians avatars in the near future!
Until next time
Ingrid Cliff
We put your business into words
This entry was posted on Tuesday, February 2nd, 2010 at 7:50 am and is filed under Heart Harmony. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.










February 6th, 2010 at 7:15 am
[...] This post was mentioned on Twitter by IngridCliff and Kay Lam, Gayle brand creator. Gayle brand creator said: RT @IDEALAW: Uncanny! RT @IngridCliff KRudd & the Milky Bar Kid – The Missing Twin http://bit.ly/9SteSD [...]