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Small Business Tips

Lessons from the Spice Girls

August 20th, 2008 by Ingrid Cliff

I am not the world’s best cook (OK I am dreadful!). My spice tub (I gave up on a rack ages ago) has lots of containers and packets of spices that rattle around and go out of date. There is only so much nutmeg I can use in a year!

Enter the Spice Girls, or to give them their correct title – The Seasoned Palate. Two mumpreneurs who have packaged spices the way most people really cook – in single teaspoon servings. They only use high quality organic spices and as a result their product is a premium priced item … and it is taking the US by storm.

The thought for me is how many other everyday products do we have that could do with some creative rethinking in terms of packaging and bring out a whole new profit line?

Until next time

Ingrid Cliff

Heart Harmony – SEO copywriter

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This entry was posted on Wednesday, August 20th, 2008 at 9:59 am and is filed under Business trend. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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